Rich Auntie Energy isn’t just a brand—it’s an affirmation in action.

Rich Auntie Energy is a multifaceted lifestyle brand that is rooted in community, authenticity and purpose- driven action.

Rich Auntie Energy is sisterhood. It’s community. It’s love. It’s wealth beyond the monetary. It’s the wealth that grows from knowledge, empowerment, and connection—not just what’s in the bank.

When we say Rich Auntie Energy, we’re talking about women who live boldly in their power. Women who honor themselves and the legacy they’re building. 

Whether you’re an auntie by relation or relationship, whether you have children or not, RAE is for the women who know their worth and invest in themselves first and communities second. To us, wealth is the influence we have on our communities and the culture — and how we use that energy to create impactful change.

Join The Movement

Rich Auntie Energy is you. It’s me. It’s us. We’re building something bigger than just a brand — we’re creating a community of empowered, confident women who are using their voices and their energy to make a difference. We’re here to amplify stories, foster connections, and create a space for women to show up authentically.

Whether you’re new to RAE or you’ve been riding with us since the beginning, we’re grateful to have you in our orbit. Join us as we continue to grow, build, and redefine what it means to be a Rich Auntie.

Why We Matter

Rich Aunties are the backbone of their communities. We’ve always been the support system, the motivators, the ones who step in to lift up those we love. RAE was created to honor that role while giving Rich Aunties the space to pour back into themselves. From civic engagement to self-care, RAE helps women embrace their full power and make moves in every aspect of their lives.

So, whether you’re seeking a community that feels like home or need a reminder that you deserve to live life fully and authentically, RAE is here for you.